Ascension Media Group Inc.
Live

The football platform built for Canadian coaches.

Film breakdown, the film exchange, practice planning, play design, game planning and team communication, in one place, at a price a volunteer-run program can carry. Film is hosted in Canada and billing is in Canadian dollars.

What is in it
Film Room
Break down game and practice film, tag and sort plays, build playlists, and leave your own voice on the clip so a player hears the coaching point.
Film Exchange
Trade film with other teams in your league and pull scout film straight into your own library. Coming from Hudl, paste your download links and ALL24 pulls the film in.
Practice Planning
Build the plan, share it with your staff, and run it off a phone on the field. Repeat a practice or copy last week and change what needs changing.
Play Designer and Playbooks
Draw plays on a Canadian, American or flag field, animate them, and put them into a playbook your players can open on their phones.
Game Planning
Work from scout film through to what you are calling on game day, with your own terminology rather than someone else's.
Team Communication
Announcements, chat, schedule, attendance and documents for the whole roster, with parent-managed accounts for younger players.
Meetings
Run a film session with your team over video, with the film and a whiteboard in the room so everyone is looking at the same thing.
Mobile apps
Record on the sideline from an iPhone, iPad or Android phone and have it in the film room the same night.
Who it is for

High school programs, minor football associations, clubs and leagues in Canada. Most of them are run by volunteers who are already giving up their evenings, so the whole point of ALL24 is to hand some of that time back without asking the program for a budget it does not have.

ALL24 does not do team registration, roster signup or payment collection, and it is not going to. That is another Canadian company's job and they do it well.

Pricing. ALL24 CORE is $300 CAD a year with 50 hours of film. ALL24 MAX is $450 with 200 hours. Additional teams are $150 and $200. Every tier includes the whole platform at 1080p, billed annually in Canadian dollars, with no exchange rate and no extra fees. Schools and boards pay by invoice or purchase order.

Hours are a rolling total. They do not reset at the end of a season and ALL24 does not add hours each year. Film counts against the total from the day it goes up until the day you delete it.

Where it stands

ALL24 is live and in use by teams today, with apps on the App Store and Google Play in Canada. Football is the sport that is finished. Volleyball, basketball and hockey are in progress on the same platform, with soccer and baseball behind them.